The Monster Energy Outbreak Tour returns
this spring, and presents the XXL Freshmen Live concert
series. For the past five years, XXL has continually predicted
rising stars in hip-hop with great success, and will now flaunt their annual
forecast in a live setting. This six-city tour kicks-off in Austin on
March 13 during SXSW 2012 at the Transmission Warehouse. The tour,
which is being produced by Idol Roc Entertainment in conjunction with AEG Live, will
feature members from this year's Freshman Class 2012, and
headliners from Freshman Classes of the past, to vary in each city. Big
Sean will headline Los Angeles,Kendrick Lamar in San Francisco, Wale and B.o.B both
in two separate shows in Atlanta, while NYC will feature the
entire 2012 Freshman Class.
XXL magazine's forthcoming April issue,
which features the Freshman Class 2012, hit newsstands on
March 20. The Class includes: Machine Gun Kelly, French Montana,
Future, Roscoe Dash, Hopsin, Kid Ink, Danny Brown, Mackelmore, Don Trip and
Iggy Azalea. This year nine of the Freshmen were picked by the XXLstaff,
while the 10th choice was voted on by hip-hop fans at XXLMag.com. Past XXLFreshman
Class alumni include Wiz Khalifa, Wale, Yelawolf, J. Cole, Big Sean, Kid Cudi,
J.Cole, Lupe Fiasco, Mac Miller and many others.
Monster Energy has had a long-standing
relationship with music and expanding into the touring realm was the next step,
with the help of music management and tour production firm Idol Roc
Entertainment. The first two Monster Energy Outbreak Tours in winter and fall
of 2011 were rooted in hard rock music and reached 30-plus markets.
"Monster has a history of getting involved with young bands early on and
showing their support," says Steve Glazer, president of Idol Roc
Entertainment. "They like to be involved in music. Music is a major part
of their culture and this is a natural extension."
XXL, now in its 15th year of publication, is
the No. 1 selling hip-hop magazine in the world. XXLMag.com has also
established itself as one of the top hip-hop sites, updating 24 hours a day,
seven days a week with the best original content devoted to the rap world.
MONSTER ENERGY OUTBREAK TOUR PRESENTS XXL FRESHMEN
LIVE
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March 13
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Austin, Texas
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Transmission Warehouse/ Freshman
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March 27
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Los Angeles, Calif.
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Club Nokia/ Big Sean
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March 27
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San Francisco, Calif.
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Regency Ballroom/ Kendrick Lamar
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April 1
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Atlanta, Ga.
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The Masquerade/ Wale
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April X
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Atlanta, Ga.
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The Masquerade/ B.o.B
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April 9
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New York, N.Y.
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Best Buy Theatre/ Freshman Class of 2012
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