Thursday, April 10, 2014

DEMON HUNTER premiere video for ‘I Will Fail You’ exclusively at Billboard

Band’s new album, Extremist, debuts at #16 on Billboard 200
April 10, 2014 - Just weeks after seeing their new album, Extremist, debut at a career-high #16 on the Billboard 200, DEMON HUNTER are treating fans to a new video for the standout ballad “I Will Fail You,” premiering today exclusively at

As vocalist Ryan Clark tells Billboard, “I Will Fail You” is about the scrutiny that a band like DEMON HUNTERtends to face from fans and critics alike, when projections and expectations set a nearly impossible standard.

Watch ‘I Will Fail You’ now at Billboard

“To put it simply, some fans of faith-based bands see it as their duty to police the legitimacy of a band’s values in every aspect imaginable,”Clark explains. “No matter how many times we blatantly express our beliefs, there will always be someone ready to destroy their collection of Demon Hunter albums if they suspect we’re not as ‘holy’ as they’ve managed to project.”

“The video itself is a study in judgement and forgiveness. There will undoubtedly be people that find it more alarming that my character smokes a ‘last cigarette’ than what transpires at the end of the video,” he adds, “which in itself, exemplifies the issues that the song is meant to tackle in the first place.”

The #16 debut of Extremist represents the highest chart debut in the band’s already storied career, eclipsing its previous best set by the #36 debut of DEMON HUNTER'S celebrated 2012 album True Defiance. In addition, Extremist also bows at #2 on the Hard Rock Chart, #2 on the Independent Albums Chart and #23 on the Digital Albums chart.

With six prior albums in the books, Extremist shows the Seattle band once again pushing its sound to, well, extremes, with some of the band’s catchiest choruses colliding with a borderline modern doom element. It’s an album that not only plows into new sonic territories, but that stretches DEMON HUNTER technically with both the pummeling metal and nuanced balladry fans have come to expect from the band, while simultaneously exploring the broad palette of sounds between those poles.

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