Rap veterans eschew traditional labels, have continued success in selling limited edition products.
After selling out of their first batch of Uzi-shaped USB Flash Drives Get Busy Committee sells 12" picture discs via Kickstarter. A $1000 offer to write and record a song ABOUT one of their fans for the 12" along with a platinum plaque sells out in less than 24 hours.
Los Angeles, CA (January 21, 2010) - In November of last year hip hop group Get Busy Committee (the new collaboration between Ryu from Styles of Beyond and Fort Minor, Apathy, and producer for Snoop, Clipse, Game, Busta Rhymes and more, Scoop Deville) released their new album, Uzi Does It in a very unique format: 2GB Uzi-shaped Flash drives. The format was a hit and surprisingly the band sold through their first order of 1200 Uzis in less than three months.
Tuesday evening the band quietly released to their fans a project to fund the pressing of 500 limited, numbered picture disc 12" vinyl records via Kickstarter. Pledges to the product came with premiums ranging from a download of the EP (featuring three unreleased songs) for $5 to actually having one of the songs written ABOUT the purchaser and having the album delivered in a platinum plaque for $1000.
The band was pleased and surprised when one fan, Damon Black, purchased the $1000 package less than 24 hours from release. "We hadn't sent out a Twitter, blog post, or anything except one email to the fan list," said Ryu of Get Busy Committee. "It just goes to show, respect your fans and they'll come through for you." "We don't know who Damon Black is," commented Apathy, "but you're our new best friend. Get at us so we can write this masterpiece for you."
But the release isn't in the bag yet. If the project doesn't reach its goal of $3,218.18 (the price of pressing the 500 discs at Erika Records) the group will receive $0. Get Busy Committee is asking everyone to head over to Kickstarter now to support the project with a pledge of any amount:
The 12" will feature the song which has been featured on KROQ, 91X and other radio stations across the country, "I Don't Care About You" b/w the fan-favorite "Say Whaaat?" from Uzi Does It.